Club best hotels of the world
Historical aspects and modern features of hotel services market in Russia. Factors affecting the development of the hotel industry and increasing occupancy rates of hotels. Activities that improve the load factor of the room stock of the hotel.
Factors affecting the quality of hotel services. The definition and motivations to tourism. Marketing in the hospitality industry. Signs of recreationist. Features and disadvantages of the hotel business. Planning. The prospects of the market.
Geographical, historical, administrative and socio-economic factors of tourism development. Recreational, therapeutic, educational, sports, religious and ski tourism. Hotels in Greece, tours and museums.
The concept of quality in the hospitality industry. Factors affecting the quality of hotel services. Methods and functions of marketing in the hospitality industry. Organizational-methodical provision of functioning of the control system.
Hotel product as a set of services. Features of the Russian hospitality industry. Implementation of a complex of marketing communications in the hotel business. Measures to improve organizationaleconomic activity in the hospitality industry.
The General notion of the quality of services, the value of an organized mechanism to manage them. Main groups of elements of hospitality enterprises. Characterization of the functional, technical and social criteria of service quality of hotel business.
Franchising as a marketing reception in the restaurant business and tourism. Organization of work under the contract of franchise in the hospitality industry, the system of lump sum payments and royalties for use of trademarks. The main problems of franchising development in Russia.
The magnitude and trend of development of modern international sports industry. Russian market of fitness services. The barriers to entry to the market. The system of payment and membership options. Analysis of development strategy of a sports club for example, the fitness club “Sportland”.
The notion of industrial base and classification of tourist and hotel complexes of the Russian Federation and European countries. Chain of hotels. The global hotel industry. The control of the hotel industry from the state. The system of classification of hotels and its description.
The essence of competitive advantage in tourism. Classification of competitive advantages. The factors providing competitive advantages of tourism enterprises. SWOT analysis of the travel Agency “Club travel”. Determination of competitive advantages.
The study of the dynamics of socio-economic indicators GDP, inflation, unemployment, population for the purpose of determining prerequisites for the development of tourism sector in Turkey and Belarus. The current situation of leisure industry in these countries.
Main stages of development of the global hospitality industry. Classification of hotels and other means of transportation. Difference of hotels by size (capacity). Division of hotels into groups to service the target markets and the form of ownership.
The concept and history of football. Control, management and distribution of football. The highest achieving clubs in European competition. Major achievements in the history of Soviet football. The best players in the history of Russian football. Ten of the best foreign players in the history of football.
The essence and structure of the hospitality industry, key factors, influencing its development. Modern trends in creating hotel chains and associations. Causes and consequences of the growth of the international tourist market, the conditions for attracting tourists to the region.
The role and place of the hotel industry in the structure of tourism. Classification of means of accommodation of tourists and travelers, recommended by WTO. Development of small hotels in Russia and abroad. Modern state of the hotel industry of the Penza region.
The hospitality industry as a complex field of activity workers that meets all the demands and desires of tourists. The main factors of growth of the tourism industry. Economic entities in the modern system of tourism. The structure of the tourism industry.
The mention of the first enterprises of the industry of hospitality – taverns. The emergence of the need for the construction of hotels at major universities and research centers, ports and other transport hubs in Europe. Famous hotels in Moscow.
The study of classification of hotels in the world and in Russia, the concepts of “small hotel” and “mini hotel”. The experience and General tendencies of development of small hotels abroad, the main directions of development of hotel business in Russia on the example of creation of small hotels.
Key concepts atmosphere, the role of the interior in its creation. The study of the history of creation of interiors of public and residential areas in different countries. Characteristics of the styles used in hotels. Analysis of the appearance of the hotels of Izhevsk.
The geographical position of Hungary. The main rivers of the country. The history of the state. The flora and fauna of Hungary, its cultural and national traditions. The assimilation of Western elements in the Hungarian culture. Features of Hungarian national cuisine.